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List building fundamentals

The Career Author Podcast: Episode 50 – List Building Fundamentals (List Building Part 1)

Every author needs a mailing list. But where do you start on building one? When you should start one? What should you focus on when building a list? How often should you send broadcasts? And of course, what do you send to your list? J. and Zach tackle all those questions and more list building[…]

Morning routines

The Career Author Podcast: Episode 49 – Morning Routines

Morning routines are crucial to productivity and getting your day started off right. It’s scientifically proven, and the most successful people in the world all have morning routines. On this episode, J. and Zach discuss what goes into their morning routines, and their ‘why’ related to each task. Listen to discover: How Zach and J.[…]

Collaborative story building

The Career Author Podcast: Episode 48 – Collaborative Story Building, Rock Apocalypse, and Content Marketing

J. and Zach have been working on a lot of stuff behind the scenes. On this episode, they make some announcements on some of the big things they have planned for authors and listeners of The Career Author, as well as for the readers of their fiction. They also discuss terrible creative advice, the importance[…]

Authors on a Train

The Career Author Podcast: Episode 47 – Reflections From Authors on a Train 2018

Authors on a Train 2018 is officially over. The trip started with J. and Zach meeting six other authors in Chicago, jumping on the Amtrak train, and heading down to New Orleans for the week. On their last morning together in New Orleans, Zach and J. sat down with a microphone between them and shared[…]

Authors on a train

The Career Author Podcast: Episode 46 – Ask Us Anything Live at Authors on a Train

On this very special episode of The Career Author Podcast, Zach and J. answer questions from their Authors on a Train 2018 attendees in an open round table discussion. You will discover: How the guys approach book launches + how their launch strategy differs for a book one vs. later books in the series Why[…]

The role of social media for authors

The Career Author Podcast: Episode 45 – The Role of Social Media for Authors

Do you really need to have a presence on social media to succeed as an author? If so, which platforms should you be on? J. and Zach discuss the role of social media for authors and more: The challenges of staying professional when you’re facing a difficult emotional time The fascinating science around decluttering Some[…]

Money tips for authors

The Career Author Podcast: Episode 44 – Money Tips For the Aspiring Career Author

Zach flies solo on the show today, talks about some of the big things he did to get his personal finances healthy to prepare for the jump to becoming a career author, and offers some powerful money tips for authors. You’ll discover: The special author service Zach is now providing to listeners of The Career Author[…]

The importance of goals

The Career Author Podcast: Episode 43 – The Importance of Goals Over Dreams for Career Authors

A lot of aspiring authors dream about writing as their full-time career. But can you reach that point if it’s only a dream? J. and Zach discuss their different outlooks on the importance of goals and goal setting on this week’s show. You’ll discover: Zach’s exciting new service for authors A simple way to reduce[…]

Podcasting 101 for authors

The Career Author Podcast: Episode 42 – Podcasting 101 For Authors

One of the most common questions we are asked is, “Should I have a podcast?” So we tackle that topic today with a candid discussion about podcasting 101 for authors. You will discover: Zach’s recent success with meditation Some practical tips for increasing your visibility and sales on Kobo + why you want to publish[…]

Night of the Writing Dead

The Career Author Podcast: Episode 41 – Dawn of the Night of the Writing Dead

J. and Zach just got back from Pittsburgh and their Night of the Writing Dead writers retreat and worldbuilding summit. Today, they talk about the event, some of the takeaways for authors, and more: J. expands his author services An easy way to get more out of your time The importance of tracking your daily[…]

Why you need a professional editor

The Career Author Podcast: Episode 40 – Yes, Virginia, You Need An Editor

Being professional and treating your product (aka book) the best chance to succeed is a big part of what makes a career author. Today, J. and Zach discuss the importance of why you need a professional editor and more: The danger of using too many saidisms in your work Why repetition is important if you[…]

How to protect your creative energy

The Career Author Podcast: Episode 39 – How to Protect Your Creative Energy

As an author, it’s important to protect your creative energy in order to produce the best book possible. Today, J. and Zach discuss the importance of setting up boundaries and barriers. You’ll discover how to protect your creative energy and more: Why creating a designated workspace for your writing is an essential step for every[…]

Story worldbuilding

The Career Author Podcast: Episode 38 – Story World Building

For many authors, worldbuilding is the most fun part of the process. J. and Zach are back together in person this week and have a face to face discussion about their story worldbuilding processes. You will discover: How Molten Universe Media has used Amazon ads (AMS) to boost their sales The various types of AMS[…]

Publishing tools

The Career Author Podcast: Episode 37 – Publishing Tools in a Changing Landscape

Things seem to change every single day in self-publishing. Today, J. and Zach talk about some of the best publishing tools available today,  some recent changes with paperbacks over at Amazon, and more: The success of the new Halloween movie The ever-changing nature of self publishing and why it’s important to pay attention to developments[…]

How to edit a novel

The Career Author Podcast: Episode 36 – How to Edit a Novel with The Editor’s Six Core Questions

Zach and J. go deep on craft today and talk about The Editor’s Six Core Questions. You’ll discover the basics of how to edit a novel and more: How recent changes to J.’s morning routine have helped him tap into the deepest parts of his creativity and increased his motivation How to train your brain[…]

Internet etiquette for authors

The Career Author Podcast: Episode 35 – Internet Etiquette for Authors

Today on the show, Zach and J. share a story about something that recently happened to them, and how they turned lemons into lemonade. It leads to a conversation about internet etiquette for authors. You’ll discover best practices for interacting with people in your author career and more: The science of coffee J.’s top tip[…]

Where to sell books

The Career Author Podcast: Episode 34 – Retail or Real Life? Where to Sell Books

J. and Zach talk about selling at conventions, the advantages and disadvantages whether or not author book signings are worth it, and more: The importance of honesty, discipline, and trust in yourself to finish everything that needs to get done Why goal setting can be psychologically damaging and a little bit about what the guys[…]

How to find a book cover artist

The Career Author Podcast: Episode 33 – How to Find a Book Cover Artist

You’ve written that novel, but now you need a book cover. Do you make it yourself? Do you find a graphic artist? How do you even find a good cover artist, and what should you be looking for? J. and Zach share how to find a book cover artist and more in this week’s episode[…]

The future of audiobooks

The Career Author Podcast: Episode 32 – The Future of Audiobooks

J. recently visited Findaway Voices to see some of the cool things they are doing in the world of audiobooks. Today, Zach and J. discuss some of the stuff they showed J. and how we see the future of audiobooks and more: The growing library of content on The Career Author Podcast Patreon page An easy way[…]

Great Storytelling

The Career Author Podcast: Episode 31 – Great Storytelling in 15 Seconds

Do you think it’s possible to tell a complete story in fifteen seconds with no dialogue? Today, Zach and J. break down a fifteen second Clorox commercial to facilitate a discussion about story structure and the many facets of great storytelling. You’ll discover: The sense of accomplishment you feel when you finish a series The[…]

Night rituals

The Career Author Podcast: Episode 30 – Night Rituals

What do the guys do at night to rest or to fill their respective creative wells? Zach and J. discuss their night rituals and more: The podcast hits 30 episodes Exciting  times at metal shows One of the fathers of indie publishing signs a deal for a TV adaptation and what it means for other[…]

Decision making for indie authors

The Career Author Podcast: Episode 29 – Decision Making for Indie Authors

Zach and J. discuss the struggles of decision making for indie authors and more: How quickly you can fall out of routine Findaway Voices continues to innovate in the world of audiobooks How the guys choose their Amazon keywords and offer some advice for improving your own Amazon page with keywords and metadata Why the[…]

Self publishing

The Career Author Podcast: Episode 28 – Our Experience with Trilogies and Self Publishing

Zach and J. have spent most of their time as collaborators working on trilogies, but now they’ve decided to move away from that. On this episode, they discuss what they’ve learned by writing and self publishing trilogies, why they are ready to try a longer series, and more: A fascinating new show J. is watching[…]

BookBub Breakdown

The Career Author Podcast: Episode 27 – BookBub Breakdown

J. hit the jackpot and got accepted for a BookBub ad. But how did it go? On today’s episode, J. offers a detailed Bookbub breakdown and more: Working on the holidays The importance of learning to switch your focus from the macro to the micro when plotting or revising a story J. explains how you[…]

How to plan a book series

The Career Author Podcast: Episode 26 – Planning a Long Book Series

In this special episode of The Career Author Podcast, Zach and J. are together in the same room once again. This time, they discuss the good and the bad from their most recent meeting, how to plan a book series of your own, and more: Sad farewells to one of the best drummers in the[…]

Opportunity costs of adaptation

The Career Author Podcast: Episode 25 – The Opportunity Costs of Adaptation

All authors think about what it would be like to see their book on the big screen or on a television set. But what are the opportunity costs of adaptation? Take a deep dive into this question and more with J. Thorn and Zach Bohannon. You will learn: J.’s recent experience teaching Rachel Herron about[…]

The future of bookstores

The Career Author Podcast: Episode 24 – The Future of Bookstores

One of the most controversial and most discussed topics in the publishing world is what the future holds for bookstores, as well as physical books. J. and Zach discuss the future of bookstores and more: Some of the issues with running a news segment on The Career Author Podcast The importance of developing systems to increase[…]

Mailing lists for authors

The Career Author Podcast: Episode 23 – Mailing Lists for Authors

You’ve heard all the advice on how to build a mailing list, but what do you do once you’ve got a reader’s email? On this week’s episode, J. and Zach talk about mailing lists for authors and more: The impressive success of one author’s sleazy tactics to gain Amazon reviews Book stuffing and other Kindle[…]

Hosting an event for authors

The Career Author Podcast: Episode 22 – The Power of Hosting an Event for Authors

On this week’s episode, J. and Zach talk about some of the reasons they host events, what goes into hosting an event for authors, and more: Upcoming features on the Patreon The ongoing controversy of the Audible unlimited romance subscription program’s terrible royalty rates Amazon quietly bans ARC reviews? Or are authors overreacting to a[…]

Collaborative writing opportunities

The Career Author Podcast: Episode 21 – Multi-Author Box Sets, Anthologies, and One-Off Collaborative Writing Opportunities

There are more ways to collaborate on a book than writing a novel with another author. Join Zach and J. this week as they discuss multi-author box sets, other collaborative writing opportunities, and more: How a new perspective on your story can help you build a stronger outline Common myths about traditional publishing and why[…]

Genre research

The Career Author Podcast: Episode 20 – How We Do Genre Research

On this week’s episode, Zach and J. discuss how they do genre research on both a story and a marketing level, along with some other interesting topics: Why authors should stop worrying so much about the GDPR Amazon closes Kindle Worlds + what it means for the authors involved Some perspective on KU scams and[…]

Sell More Books Show Summit 2018

The Career Author Podcast: Episode 19 – What We Learned at Sell More Books Show Summit 2018

On this week’s episode, Zach and J. reflect on some of their big takeaways from the great talks at Sell More Books Show Summit 2018, which was last weekend in Chicago. Listen to learn: Why cargo shorts are great The importance of face-to-face gatherings with likeminded people and how much the guys loved the Sell[…]

How Crisis Can Make or Break a Story

The Career Author Podcast: Episode 18 – How Crisis Can Make or Break a Story

Are you ready to raise the stakes? On this week’s episode, Zach and J. discuss how crisis makes or breaks a story and more: Some clarifications about last week’s podcast The importance of finding your own ideal writing process The difference between pantsing and first draft publishing, and how the Story Grid can help pantsers[…]

The Pete Rose effect

The Career Author Podcast: Episode 17 – The Pete Rose Effect and Outliers

On this week’s episode, Zach and J. discuss the Pete Rose effect, the danger of basing your expectations on outliers, and more: Zach’s one year anniversary of becoming a full-time writer A fun new approach to choosing bonus episodes on the Patreon Amazon launches Prime Reading in China with over 500 Kindle titles The Indie[…]

Productivity tools for authors

The Career Author Podcast: Episode 16 – Our Favorite Productivity Tools for Authors

On this week’s episode, Zach and J. flip the script on their Choose Your News segment, putting J. in the driver’s seat and having him read headlines to Zach. They discuss Amazon Internet, productivity tools for authors, and more: The Career Author Podcast hits 50 patrons on Patreon Flea from the Red Hot Chili Peppers is[…]

Writing to market

The Career Author Podcast: Episode 15 – Writing To Market: Misconceptions and Truths

On this week’s episode, Zach and J. discuss some of the biggest misconceptions around writing to market and more: The excitement of the first time you hit “publish” How the Story Grid is meant to be used New data that shows the connection between what types of books people read and how they read them,[…]

Self publishing mistakes

The Career Author Podcast: Episode 14 – Our Biggest Self Publishing Mistakes and How We Learned From Them

On this week’s episode, Zach and J. discuss some of their biggest self publishing mistakes they’ve made since they began publishing, and more importantly, how and what they’ve learned from them. You’ll learn: Exciting features coming up on Patreon What happened with the brief appearance of a third royalty option on Amazon More rank stripping[…]

Work life balance for authors

The Career Author Podcast: Episode 13 – Work Life Balance for Authors

On this week’s episode of The Career Author Podcast, Zach and J. discuss practical steps toward creating a healthy work life balance for authors and more: What the guys have been up to lately, including exciting new bonus episodes on Patreon J. and Zach’s recent visit to the Sell More Books Show How to turn[…]

Calls to Action

The Career Author Podcast: Episode 12 – Calls to Action

What are Calls to Action (CTAs) and how should authors use them? On this episode, J. Thorn and Zach Bohannon discuss this question and more: Zach says farewell to Toys R’ Us and the guys discuss the power of nostalgia How Toys R’ Us closing might impact other businesses and the mass closing of malls[…]

The collaborative process

The Career Author Podcast: Episode 11 – Exploring the Collaborative Process

On this special episode of The Career Author Podcast, Zach and J. have a rare sit-down and face to face discussion about various aspects of the collaborative process:   Exciting things coming up for Patreon subscribers How Authors on a Train showed J. and Zach the importance of in-person meetings for collaborative partnerships Why authors[…]

Amazon exclusivity vs selling wide

The Career Author Podcast: Episode 10 – Amazon Exclusivity vs Selling Wide

As an indie author, where should you sell your books? On today’s episode of The Career Author Podcast, Zach and J. discuss Amazon exclusivity vs selling wide and a variety of other topics: The Facebook algorithm changes strike down a small publisher Amazon opens more brick-and-mortar bookstores Audible’s attempt to reconcile with romance authors and[…]

The importance of unplugging

The Career Author Podcast: Episode 9 – The Importance of Unplugging, Distractions, and Living in the Moment

Zach is back from vacation and brings today’s topic with him as he and J. talk about the importance of unplugging and more on this episode of The Career Author Podcast: The joys and sorrows of long days at Disney World Serial Box, an upcoming app for serialized fiction in both ebook and audiobook form,[…]

Pros and cons of running a fiction podcast

The Career Author Podcast: Episode 8 – Pros and Cons of Running a Fiction Podcast with Luke Kondor and Daniel Willcocks of Hawk & Cleaver

With Zach still on the road, J. Thorn is joined by Luke Kondor and Daniel Willcocks from Hawk & Cleaver. Together with J., they discuss the pros and cons of running a fiction podcast and more: The latest claim that print is dead, brought to you by the New York Times CEO Is there still a[…]

Story Grid

The Career Author Podcast: Episode 7 – Story Grid Creator, Shawn Coyne

Story structure is one of the most important elements of writing craft, and you can learn a lot by analyzing the structure of stories you love. In this very special episode of The Career Author Podcast, J. is joined by Story Grid creator, Shawn Coyne.  Discover how to break down and analyze any story beat or[…]

Audiobooks

The Career Author Podcast: Episode 6 – Should You Have Audiobooks?

Should you publish audiobook versions of your work? On this episode of The Career Author Podcast, Zach and J. discuss this question and more: Audible aggressively courting traditional publishers The unveiling of a new Barnes & Noble mobile app which sounds strangely familiar How Draft2Digital is expanding their Universal Book Link tool to improve author[…]

Reader magnets

The Career Author Podcast: Episode 5 – Reader Magnets

Reader magnets can be excellent tools for indie authors trying to build their tribe. On this episode of The Career Author Podcast, Zach and J. discuss what reader magnets are, how they can benefit your author career, and more: Kobo announces a new contract with Kobo and Wal-Mart, bringing e-readers, ebooks, and audiobooks to Wal-Mart[…]

Handling negative reviews

The Career Author Podcast: Episode 4 – Handling Negative Reviews

Handling negative reviews is an inevitable part of life as a career author. But what is the appropriate response? On this episode of The Career Author Podcast, Zach and J. dive into this topic and more: Barnes and Noble announces the new Barnes and Noble Press platform, which integrates their self-publishing dashboards for print and[…]

How to find a collaborative partner

The Career Author Podcast: Episode 3 – How To Find a Collaborative Partner

Do you want to try your hand at cowriting, maybe even build your author career around collaboration like? On this episode of The Career Author Podcast, Zach and J. discuss how to find a collaborative partner and more: New and exciting bonuses on The Career Author Podcast Patreon Amazon layoffs and the end of Createspace[…]

Author website

The Career Author Podcast: Episode 2 – Do You Need an Author Website?

Do you need an author website? On the second episode of The Career Author Podcast, Zach and J. discuss this question and more: Are authors and publishers responsible for checking facts in nonfiction books before they hit shelves? The sales power a timely book can have How you should make decisions about your author career[…]

state of independent publishing

The Career Author Podcast: Episode 1 – The State of Independent Publishing in 2018

On the inaugural episode of The Career Author Podcast, Zach and J. discuss the state of independent publishing in 2018.  Join them to explore some of the year’s most interesting developments for indie authors: Rank-stripping on Amazon KDP and how it has impacted one indie author in particular The risks vs. benefits of free promos[…]

The Career Author Podcast: Episode 0 – An Introduction

Becoming a full-time writer can be overwhelming. J. Thorn and Zach Bohannon, co-founders of Molten Universe Media, know this firsthand. In The Career Author Podcast, they share their unique approach to author success. Listen every week for honest discussions around topics like: Improving your writing craft Co-writing for authors Business administration for authors Book marketing[…]